Listed.
Platform, sign-up form and list set up properly — GDPR consent, unsubscribe, the lot.
Email · from £50 a month
The customers you already have are the cheapest ones to get.
A list, a template in your brand, and one honest email a month written from the jobs you actually did. No newsletters nobody reads — emails that bring last year's customers back this year.
What you get
Designed.
One template in your brand, built once, reused every month. Looks like the site.
Written.
From your jobs: the fleet you wrapped, the Christmas order form, the new service. Not "our news".
Grown.
A lead magnet worth an email address — like the shot list — on the site and the socials.
Automated.
A welcome email that sends itself; follow-ups and win-backs on the Campaign.
Measured.
Monthly: who opened, who clicked, who rang. Numbers from the platform, not from me.
02 / 04Postcard · Newsletter · Campaign
The packs
Pricing
Three ways in. No surprises.
Set-up & strategy fee £250 one-off (platform, template, welcome sequence, the plan). Ad-hoc email design £60 each. Placeholder numbers until I set them with you.
The Postcard£50/ month
The plumbing, done. You write, you send.
- Platform, list and sign-up form set up
- One designed template in your brand
- Welcome email that sends itself
- I fix anything that breaks
The Newsletter · most picked£150/ month
One email a month, written, designed and sent by me.
- Everything in the Postcard
- One email a month — I write it from your jobs
- A lead magnet to grow the list (like the shot list)
- Monthly: who opened, who clicked, who rang
The Campaign£350/ month
Sequences, segments, seasons. Email doing real work.
- Everything in the Newsletter
- Up to four sends a month
- Automations: welcome, follow-up, win-back
- Seasonal campaigns — Christmas orders, quiet-month offers
How it works
Three steps. Then you're live.
01
Set up
Platform, list, sign-up form, one template. A welcome email that goes out on its own.
02
Write
You send me the month's jobs and one line of context each. I write the email from them.
03
Send
Out on the same day each month. Then the numbers, and what to do about them.
Proof
Two with lists worth emailing. Click one.
Questions
Straight answers.
I only have a spreadsheet of old customers. Is that a list?
It is a start. If they were customers, you can email them about similar services (that's the "soft opt-in"). I import it, add the unsubscribe, and we go from there.
How often should I email?
Once a month, reliably, beats four times in January and nothing until June. The Campaign is for when there's a reason to send more.
What do I write about?
You don't — I do, from your jobs. A wrapped fleet, a before-and-after, a Christmas order deadline. One idea per email.
Which platform?
One that is cheap at your list size and doesn't fight you. I set it up under your account, so it's yours.
Is it GDPR-safe?
Consent on the form, soft opt-in for past customers, unsubscribe on every email, records kept. Yes.
What does the set-up fee cover?
Platform, sign-up form, template, welcome sequence, and the plan for the year. £250, once.
