Premier Yacht Wrapping homepage

Case study · Portsmouth

Premier Yacht Wrapping

ClientPremier Yacht Wrapping — yacht customisation specialists since 2018 DidWebsite · Filtered gallery · Quote requests · Hosting Year2024 · WordPress + Bricks premieryachtwrapping.com ↗
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The brief

Wrapping a boat costs a tenth of painting it. Now the website makes that case for them.

Premier Yacht Wrapping transform vessels with high-quality vinyl — hull wraps, interiors, names and stripes, printed colour wraps — as a cost-effective alternative to paint. Founded in 2018 by marine enthusiasts with 40+ years of combined vinyl expertise, they needed a site that matched the craftsmanship and made requesting a quote easy.

  • A premium digital experience that shows the craftsmanship
  • A streamlined work-request system for the customisation options
  • Conversion-focused elements that turn visits into qualified leads
What I didWebsite
Filtered gallery
Quote requests
Hosting
2024 · WordPress + Bricks

02 / 03Rough idea → wireframe → built properly

The build

The finished Premier Yacht Wrapping homepage
Rough ideaWireframeBuilt properly

The pages

Show the boat. Then make it easy to ask.

Home
01 · HomeTransform your boat for less.The cost argument up front, the credentials, the routes into each service.
Gallery
02 · GalleryFiltered by service.Hull wraps, interiors, names and stripes — every project findable by what you want done.
Hull wraps
03 · Hull wrapsA page for every kind of wrap.Each service explained, with the work and the quote request right there.

Under the bonnet

Built.

WordPress on Bricks Builder — responsive across every device and screen size.

Filtered.

A gallery system that lets visitors navigate the portfolio by service category.

Quoted.

An intuitive quote-request flow that captures the individual customisation options.

Trusted.

Authentic client feedback and success stories, showcased.

Updated.

An easy-to-use CMS so the client can add their latest projects themselves.

Hosted.

Web hosting and support from me.

03 / 03What changed, and what the client said

The results

The results

Three times the qualified leads.

qualified leads from the website since launch
40%of service enquiries now from mobile
40+years of combined vinyl expertise, finally shown properly
  • 3× increase in qualified leads from the website
  • 40% of service enquiries now come from mobile
  • Brand identity and digital presence finally match
  • Premier established as the specialist for luxury yacht customisation
  • The client updates their own projects through the CMS

In their words

“His understanding of our premium service and ability to communicate that visually has transformed our online presence. The filtered gallery perfectly showcases our work and has generated significant interest from potential clients.”

Andy Hake · Director, Premier Yacht Wrapping